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  • HOW LONG DOES IT TAKE TO BUILD AN MD WEBSITE?
    Frequently Asked Question

    The average time to completion for most of our MD sites is about 3 weeks. Often times, we’re even quicker than that, depending on the doctor’s ability to provide us with timely feedback and approvals to proceed within certain design stages.

  • WHAT IS THE DESIGN PROCESS LIKE?
    Frequently Asked Question

    We first begin by building a concept ‘Home’ page based on your design expectations and preferences, in combination with our best practices. We then do the same thing with an ‘interior’ page, and proceed with the rest of the site.

  • DO YOU OFFER PAYMENT TERMS?
    Frequently Asked Question

    Unfortunately, we do not offer payment terms under any circumstances, for any of the tiers we offer. We do offer the option to Pay online by credit card, and to finance the project that way. 100% of the project’s balance is due upfront.

  • WHAT IF I NEED LESS PAGES THAN IN MY PACKAGE?
    Frequently Asked Question

    Let’s say that you purchase our ‘up to 10 pages’ package, but you only require 7 pages right now. We offer a grace period of one month post-launch where you’ll be able to add those 3 remaining pages if needed.

  • DO MAINTENANCE HOURS EXPIRE?
    Frequently Asked Questions

    mdBrand® Maintenance Hours expire one year from the date of purchase.

  • WHAT CAN BE ACCOMPLISHED IN ONE HOUR?
    Frequently Asked Question

    Typically, we can get a lot done in an hour. Let’s say you have a new Medical Aesthetician on staff, and you want to add her bio and photo to the ‘Staff’ page of your website. We’ll use one of your hours on credit to accomplish this task, and potentially fit in any other requests you may have for general maintenance.

  • WHAT PACKAGE SHOULD I GET FOR 1 YEAR OF MAINTENANCE?
    Frequently Asked Question

    If you’re looking to buy a package suitable for one year, we recommend purchasing our 15-hour package. If your primary edit to your site is to add product/procedure specials every month, 15 hours is typically enough to cover this for one year.

  • CAN I EDIT THE SITE MYSELF?
    Frequently Asked Question

    While most of our doctors and their staff do not have time to edit their site themselves, we do allow our MD clients to log in to the site’s back-end to make changes. Please be aware that this voids the site’s warranty, as we consider it ‘third party access’.

  • WHAT IS GOOGLE® ADWORDS™?
    Frequently Asked Question

    AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. Doctors can set a budget for advertising and only pay when people click the ads.

  • HOW DOES IT WORK?
    Frequently Asked Question

    mdBrand®, through it’s parent company, Ultrabrand®, will connect you to our team at Google dedicated to serving our clients’ SEM needs.

  • HOW MUCH DOES ADWORDS™ COST?
    Frequently Asked Question

    The beauty of our partnership with Google is that you set the budget. Together, we’ll decide on relevant keywords that you want to bid on. When someone searches those keywords, your ad will show up relative to how much you’re willing to bid.

  • WHO WILL MANAGE MY ACCOUNT? GOOGLE OR MDBRAND?
    Frequently Asked Question

    Your account will be managed in a collaborative effort by both Google and mdBrand® to ensure that your AdWords campaign aligns well with your digital branding strategy.

  • WHAT TYPE OF ASSETS CAN YOU BRAND & REBRAND?
    Frequently Asked Question

    Everything. No really — everything. Our MDs often get creative with the type of assets, both online and offline, that they want to brand. A few examples include: business cards, wall-mounted informational/promotional pieces, power points, vehicles, magazine ads, flyers, E-mail marketing, product design, gift cards and more.

  • WHAT ABOUT SOCIAL MEDIA BRANDING?
    Frequently Asked Question

    There’s a lot we can do to overhaul your social media (Facebook, Twitter and Instagram). From designing branded cover photos and profile photos, to creating “postables”, which are eye-catching images you can post on your timeline/feed to pair with a text description of a sale, event or promotion.

  • CAN YOU WORK WITH MY PRINTER/MAGAZINE?
    Frequently Asked Question

    Yes! If the asset you want created is going to a third party, such as a magazine or other printed content, we can work in tandem with the printer to ensure that the content is designed at the appropriate sizes, dimensions and color specifications.

  • WILL YOU HELP US FIND SOMEWHERE TO ADVERTISE?
    Frequently Asked Question

    We can discuss your advertising goals and conduct a research-based search for the most appropriate advertising opportunities at the regional, state or national level. We charge a 10% consulting fee for this service.

  • HOW MANY MONTHS SHOULD MY SEO CAMPAIGN BE?
    Frequently Asked Question

    One concept we like to strongly reinforce is that SEO should not, and cannot, be a one-off initiative. The premise of our SEO offering is that your rankings will improve so much so that the expense of carrying an on-going SEO initiative will become a valuable business expense.

  • IS THERE A CONTRACT/COMMITMENT FOR SEO?
    Frequently Asked Question

    No. We are so confident in the efficacy of our SEO packages that we do not require our MD clients to sign a continuing contract. That means that in the unlikely event you feel our efforts aren’t impacting your business positively, you can cancel at any time.

  • CAN YOU GUARANTEE MY PRACTICE WILL RANK BETTER?
    Frequently Asked Question

    The short answer is no – no marketing or branding firm in the world can guarantee this for you. That being said, SEO is a compounding initiative – we need the time and resources to build the foundation for your position on Google, and we’re confident we can make a major impact on your business with SEO.

  • WHAT IS THE GENERAL PROCESS OF AN SEO INITIATIVE?
    Frequently Asked Question

    Our SEO initiatives are always developing with your business. We’ll begin with a benchmark analysis of your current performance, as well as an analysis of your competitors and what they’re doing. We’ll then perform our curated checklist of the best SEO initiatives in the industry, and provide you with progress reports each month,